The Leader in Sports, Leisure & Entertainment Insurance – it’s who we are. BadDay Insurance is entering its 34th year of providing exceptional service & innovative insurance products to those in the sports, leisure & entertainment industries. This family business started in 1989 and has grown and changed over the years to best meet the current needs of our clients. *Event Insurance *Sports Insurance *Equine Insurance *Martial Arts Insurance We offer over 25 different Insurance Products.